:root {
  --ink: #071427;
  --ink-2: #0d2340;
  --paper: #f6f9fc;
  --white: #ffffff;
  --blue: #1d6fff;
  --blue-2: #75a7ff;
  --coral: #ff6b4a;
  --mint: #43d6ad;
  --text: #15253b;
  --muted: #5b6d83;
  --line: #d9e3ee;
  --shadow: 0 24px 70px rgba(7, 20, 39, .14);
  --radius: 22px;
  --max: 1180px;
}

.cookie-panel { position: fixed; bottom: 4rem; left: 1rem; right: 1rem; z-index: 200; max-width: 720px; margin-inline: auto; padding: 1.5rem; border: 1px solid var(--line); border-radius: 16px; background: white; box-shadow: var(--shadow); }
.cookie-panel[hidden] { display: none; }
.cookie-panel h2 { font-size: 1.4rem; margin-bottom: .7rem; }
.cookie-actions { display: flex; flex-wrap: wrap; gap: .8rem; margin-top: 1rem; }
.cookie-actions .button { flex: 1; }
.cookie-settings { position: fixed; bottom: .5rem; left: .5rem; z-index: 190; border: 1px solid var(--line); border-radius: 8px; padding: .4rem .7rem; background: white; color: var(--ink); font-size: .8rem; cursor: pointer; }

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  color: var(--text);
  background: var(--paper);
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  font-size: 16px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
}
img { display: block; max-width: 100%; }
a { color: inherit; }
button, input, select, textarea { font: inherit; }
button, .button { min-height: 48px; }
:focus-visible { outline: 3px solid var(--coral); outline-offset: 3px; }
.skip-link { position: fixed; left: 1rem; top: -5rem; z-index: 100; background: var(--white); padding: .8rem 1rem; border-radius: 10px; }
.skip-link:focus { top: 1rem; }
.shell { width: min(calc(100% - 2rem), var(--max)); margin-inline: auto; }
.eyebrow { margin: 0 0 .7rem; color: var(--blue); font-size: .78rem; font-weight: 800; letter-spacing: .14em; text-transform: uppercase; }
.eyebrow.light { color: #a9c7ff; }
h1, h2, h3 { margin: 0; color: var(--ink); line-height: 1.08; letter-spacing: -.035em; }
h1 { font-size: clamp(2.7rem, 6.3vw, 5.9rem); }
h2 { font-size: clamp(2.05rem, 4vw, 3.7rem); }
h3 { font-size: clamp(1.25rem, 2vw, 1.65rem); }
p { margin: 0; }
.lead { max-width: 760px; color: var(--muted); font-size: clamp(1.08rem, 1.8vw, 1.3rem); }
.muted { color: var(--muted); }
.accent { color: var(--blue); }
.kicker { color: var(--coral); }
.section { padding: clamp(4.5rem, 9vw, 8rem) 0; }
.section-head { display: grid; gap: 1rem; margin-bottom: 2.7rem; }
.section-head.split { grid-template-columns: minmax(0, 1.1fr) minmax(280px, .7fr); align-items: end; }
.button { display: inline-flex; align-items: center; justify-content: center; gap: .55rem; border: 1px solid transparent; border-radius: 999px; padding: .82rem 1.25rem; font-weight: 800; text-decoration: none; transition: transform .2s ease, box-shadow .2s ease, background .2s ease; cursor: pointer; }
.button:hover { transform: translateY(-2px); }
.button.primary { color: var(--white); background: var(--blue); box-shadow: 0 12px 30px rgba(29,111,255,.28); }
.button.primary:hover { background: #075ee5; }
.button.secondary { color: var(--ink); background: var(--white); border-color: rgba(255,255,255,.55); }
.button.outline { color: var(--ink); background: transparent; border-color: var(--line); }

.site-header { position: sticky; top: 0; z-index: 50; border-bottom: 1px solid rgba(217,227,238,.82); background: rgba(246,249,252,.9); backdrop-filter: blur(16px); }
.nav { display: flex; min-height: 74px; align-items: center; justify-content: space-between; gap: 1rem; }
.brand { display: inline-flex; align-items: center; gap: .7rem; color: var(--ink); font-size: 1.02rem; font-weight: 900; letter-spacing: -.03em; text-decoration: none; }
.brand-mark { display: grid; width: 36px; height: 36px; place-items: center; border-radius: 11px; color: var(--white); background: linear-gradient(145deg, var(--blue), #0049bf); box-shadow: inset -7px -7px 16px rgba(0,0,0,.14); }
.brand-mark::before { content: "360"; font-size: .62rem; letter-spacing: -.04em; }
.nav-links { display: flex; align-items: center; gap: 1.15rem; }
.nav-links a:not(.button) { color: #344860; font-size: .94rem; font-weight: 700; text-decoration: none; }
.nav-links a:hover { color: var(--blue); }
.menu-button { display: none; width: 46px; border: 1px solid var(--line); border-radius: 12px; background: var(--white); color: var(--ink); }

.hero { position: relative; min-height: 760px; overflow: hidden; color: var(--white); background: var(--ink); }
.hero::before { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, rgba(4,15,30,.98) 0%, rgba(4,15,30,.91) 39%, rgba(4,15,30,.18) 72%), url('/assets/negocio-local-visible.webp') center / cover no-repeat; }
.hero::after { content: ""; position: absolute; inset: 0; opacity: .15; background-image: linear-gradient(rgba(255,255,255,.18) 1px, transparent 1px), linear-gradient(90deg, rgba(255,255,255,.18) 1px, transparent 1px); background-size: 72px 72px; mask-image: linear-gradient(to bottom, #000, transparent 80%); }
.hero-inner { position: relative; z-index: 1; display: grid; min-height: 760px; grid-template-columns: minmax(0, .95fr) minmax(280px, .45fr); align-items: center; padding: 6rem 0 5rem; }
.hero h1 { max-width: 840px; color: var(--white); }
.hero .lead { max-width: 690px; margin-top: 1.5rem; color: #d7e4f3; }
.hero-actions { display: flex; flex-wrap: wrap; gap: .85rem; margin-top: 2rem; }
.hero-proof { display: flex; flex-wrap: wrap; gap: .8rem 1.2rem; margin-top: 2rem; color: #bed0e4; font-size: .92rem; font-weight: 650; }
.hero-proof span { display: inline-flex; align-items: center; gap: .45rem; }
.hero-proof span::before { content: ""; width: 8px; height: 8px; border-radius: 50%; background: var(--mint); box-shadow: 0 0 0 4px rgba(67,214,173,.12); }
.audit-card { align-self: end; justify-self: end; width: min(100%, 350px); margin-bottom: 1rem; padding: 1.25rem; border: 1px solid rgba(255,255,255,.17); border-radius: var(--radius); background: rgba(7,20,39,.76); box-shadow: var(--shadow); backdrop-filter: blur(14px); }
.audit-card strong { display: block; margin-bottom: .45rem; font-size: 1.2rem; }
.audit-card p { color: #b9cce1; font-size: .94rem; }
.signal { display: grid; grid-template-columns: 12px 1fr auto; align-items: center; gap: .75rem; margin-top: .9rem; padding: .75rem; border-radius: 12px; background: rgba(255,255,255,.06); font-size: .88rem; }
.signal i { width: 10px; height: 10px; border-radius: 50%; background: var(--mint); }
.signal b { color: #a9c7ff; }

.service-strip { position: relative; z-index: 3; margin-top: -38px; }
.service-strip-inner { display: grid; grid-template-columns: repeat(4, 1fr); overflow: hidden; border: 1px solid var(--line); border-radius: 18px; background: var(--white); box-shadow: var(--shadow); }
.service-strip a { display: grid; gap: .25rem; padding: 1.2rem 1.25rem; border-right: 1px solid var(--line); text-decoration: none; }
.service-strip a:last-child { border-right: 0; }
.service-strip strong { color: var(--ink); }
.service-strip span { color: var(--muted); font-size: .86rem; }

.problem-grid, .services-grid, .case-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.2rem; }
.problem-card, .service-card, .case-card { border: 1px solid var(--line); border-radius: var(--radius); background: var(--white); }
.problem-card { padding: 1.55rem; }
.problem-card .num { color: var(--coral); font-size: .78rem; font-weight: 900; letter-spacing: .12em; }
.problem-card h3 { margin: .7rem 0 .55rem; }
.problem-card p { color: var(--muted); }
.services-grid { grid-template-columns: repeat(2, 1fr); }
.service-card { position: relative; min-height: 310px; padding: 2rem; overflow: hidden; transition: transform .2s ease, box-shadow .2s ease; }
.service-card:hover { transform: translateY(-5px); box-shadow: var(--shadow); }
.service-card::after { content: attr(data-number); position: absolute; right: 1rem; bottom: -1rem; color: #edf3fa; font-size: 7rem; font-weight: 950; line-height: 1; }
.service-card p { position: relative; z-index: 1; max-width: 620px; margin: .9rem 0 1.25rem; color: var(--muted); }
.service-card a { position: relative; z-index: 1; color: var(--blue); font-weight: 850; text-decoration: none; }
.service-card a::after { content: " →"; }
.service-tag { display: inline-block; margin-bottom: 1.2rem; padding: .35rem .6rem; border-radius: 999px; color: #0d4ead; background: #eaf2ff; font-size: .78rem; font-weight: 850; }

.dark-section { position: relative; overflow: hidden; color: var(--white); background: var(--ink); }
.dark-section h2, .dark-section h3 { color: var(--white); }
.dark-section .lead, .dark-section .muted { color: #b8c9dc; }
.journey { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1rem; margin-top: 2.4rem; }
.journey-step { padding: 1.45rem; border: 1px solid rgba(255,255,255,.14); border-radius: 18px; background: rgba(255,255,255,.045); }
.journey-step b { display: inline-grid; width: 34px; height: 34px; place-items: center; margin-bottom: 1.4rem; border-radius: 50%; color: var(--ink); background: var(--mint); }
.journey-step p { margin-top: .65rem; color: #b8c9dc; }
.definition { display: grid; grid-template-columns: .8fr 1.2fr; gap: 3rem; align-items: center; margin-top: 3rem; padding: clamp(1.5rem, 4vw, 3rem); border-radius: 28px; background: linear-gradient(130deg, rgba(29,111,255,.22), rgba(255,107,74,.1)); }
.definition .quote { color: #d9e8f8; font-size: clamp(1.15rem, 2vw, 1.45rem); }

.case-card { overflow: hidden; }
.case-top { min-height: 175px; padding: 1.45rem; background: linear-gradient(140deg, #0b1c33, #183f72); }
.case-top span { color: #91baff; font-size: .78rem; font-weight: 850; letter-spacing: .09em; text-transform: uppercase; }
.case-top h3 { margin-top: .65rem; color: var(--white); }
.case-body { padding: 1.4rem; }
.case-body p { color: var(--muted); }
.case-body a { display: inline-block; margin-top: 1rem; color: var(--blue); font-weight: 850; text-decoration: none; }

.hospitality-highlight { color: var(--white); background: #08182c; }
.hospitality-panel { display: grid; grid-template-columns: minmax(0, 1fr) minmax(380px, .75fr); gap: 2.5rem; align-items: center; }
.hospitality-panel h2 { color: var(--white); }
.hospitality-panel .lead { margin-top: 1.1rem; color: #c5d6e8; }
.hospitality-stats { display: grid; grid-template-columns: repeat(2, 1fr); gap: .8rem; }
.hospitality-stats article { min-height: 145px; padding: 1.25rem; border: 1px solid rgba(255,255,255,.14); border-radius: 18px; background: rgba(255,255,255,.055); }
.hospitality-stats strong { display: block; color: var(--mint); font-size: clamp(1.75rem, 3vw, 2.6rem); line-height: 1.05; letter-spacing: -.04em; }
.hospitality-stats span { display: block; margin-top: .55rem; color: #bed0e4; font-size: .9rem; }
.case-metrics { display: grid; grid-template-columns: repeat(4, 1fr); gap: .8rem; margin: 1.6rem 0; }
.case-metrics article { padding: 1.2rem; border: 1px solid var(--line); border-radius: 16px; background: var(--white); }
.case-metrics strong { display: block; color: var(--blue); font-size: 1.7rem; line-height: 1.1; }
.case-metrics span { display: block; margin-top: .35rem; color: var(--muted); font-size: .84rem; }
.note { padding: 1rem 1.1rem; border-left: 3px solid var(--coral); color: var(--muted); background: #fff4f0; }

.process { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1rem; counter-reset: steps; }
.process article { position: relative; padding: 1.5rem 1.2rem 1.2rem; border-top: 3px solid var(--blue); background: var(--white); }
.process article::before { counter-increment: steps; content: "0" counter(steps); display: block; margin-bottom: 2.1rem; color: var(--blue); font-size: .85rem; font-weight: 900; letter-spacing: .1em; }
.process p { margin-top: .65rem; color: var(--muted); }

.faq { display: grid; gap: .8rem; max-width: 900px; }
.faq details { border: 1px solid var(--line); border-radius: 15px; background: var(--white); }
.faq summary { cursor: pointer; list-style: none; padding: 1.15rem 3rem 1.15rem 1.2rem; color: var(--ink); font-weight: 820; }
.faq summary::-webkit-details-marker { display: none; }
.faq details p { padding: 0 1.2rem 1.2rem; color: var(--muted); }

.contact-panel { display: grid; grid-template-columns: minmax(0, .78fr) minmax(360px, 1fr); gap: 2.3rem; padding: clamp(1.4rem, 4vw, 3rem); border-radius: 30px; color: var(--white); background: linear-gradient(140deg, var(--ink), #123e75); box-shadow: var(--shadow); }
.contact-panel h2 { color: var(--white); }
.contact-copy p { margin-top: 1rem; color: #c0d2e6; }
.contact-list { display: grid; gap: .6rem; margin-top: 1.5rem; color: #d9e7f6; }
.contact-list span::before { content: "✓"; margin-right: .55rem; color: var(--mint); font-weight: 900; }
.contact-copy a { color: var(--white); }
.lead-form { display: grid; grid-template-columns: repeat(2, 1fr); gap: .9rem; padding: 1.2rem; border-radius: 20px; color: var(--text); background: var(--white); }
.field { display: grid; gap: .35rem; }
.field.full { grid-column: 1 / -1; }
.field label { color: var(--ink); font-size: .86rem; font-weight: 800; }
.field input, .field select, .field textarea { width: 100%; border: 1px solid #c9d6e5; border-radius: 11px; padding: .72rem .8rem; color: var(--text); background: var(--white); }
.field textarea { min-height: 105px; resize: vertical; }
.consent { grid-column: 1 / -1; display: grid; grid-template-columns: 20px 1fr; gap: .55rem; align-items: start; color: var(--muted); font-size: .8rem; }
.consent input { margin-top: .23rem; }
.lead-form .button { grid-column: 1 / -1; width: 100%; border: 0; }
.form-status { grid-column: 1 / -1; min-height: 1.2rem; font-size: .86rem; font-weight: 750; }
.form-status.success { color: #08785d; }
.form-status.error { color: #b42318; }

.page-hero { padding: clamp(5rem, 9vw, 8rem) 0 4.5rem; color: var(--white); background: radial-gradient(circle at 86% 15%, rgba(29,111,255,.42), transparent 28%), var(--ink); }
.page-hero h1 { max-width: 980px; color: var(--white); font-size: clamp(2.65rem, 6vw, 5.4rem); }
.page-hero .lead { margin-top: 1.3rem; color: #c9d9ea; }
.page-hero .hero-actions { margin-top: 1.8rem; }
.breadcrumb { margin-bottom: 2rem; color: #93afd0; font-size: .86rem; }
.breadcrumb a { text-decoration: none; }
.content-grid { display: grid; grid-template-columns: minmax(0, 1.15fr) minmax(300px, .55fr); gap: 3rem; align-items: start; }
.prose h2 { margin: 3rem 0 1rem; font-size: clamp(1.8rem, 3vw, 2.8rem); }
.prose h2:first-child { margin-top: 0; }
.prose h3 { margin: 1.6rem 0 .55rem; }
.prose p, .prose li { color: var(--muted); }
.prose ul { padding-left: 1.2rem; }
.side-card { position: sticky; top: 98px; display: grid; gap: 1rem; padding: 1.5rem; border-radius: var(--radius); background: var(--white); box-shadow: var(--shadow); }
.side-card ul { margin: 0; padding-left: 1.2rem; color: var(--muted); }
.feature-list { display: grid; grid-template-columns: repeat(2, 1fr); gap: .9rem; margin: 1.4rem 0; }
.feature-list article { padding: 1rem; border-left: 3px solid var(--blue); background: var(--white); }
.feature-list p { margin-top: .35rem; font-size: .92rem; }
.legal { max-width: 820px; }
.legal h2 { margin: 2.5rem 0 .75rem; font-size: 1.65rem; }
.legal p, .legal li { color: var(--muted); }

.site-footer { padding: 3.5rem 0 1.5rem; color: #b8c9db; background: #04101f; }
.footer-grid { display: grid; grid-template-columns: 1.25fr .75fr .75fr; gap: 2rem; }
.site-footer .brand { color: var(--white); }
.site-footer p { max-width: 430px; margin-top: 1rem; }
.site-footer h3 { margin-bottom: .8rem; color: var(--white); font-size: 1rem; letter-spacing: 0; }
.site-footer nav { display: grid; gap: .45rem; }
.site-footer nav a { color: #b8c9db; text-decoration: none; }
.footer-bottom { display: flex; justify-content: space-between; gap: 1rem; margin-top: 2.5rem; padding-top: 1.25rem; border-top: 1px solid rgba(255,255,255,.12); font-size: .82rem; }

@media (max-width: 900px) {
  .menu-button { display: inline-grid; place-items: center; }
  .nav-links { position: absolute; left: 1rem; right: 1rem; top: 68px; display: none; align-items: stretch; padding: 1rem; border: 1px solid var(--line); border-radius: 16px; background: var(--white); box-shadow: var(--shadow); }
  .nav-links[data-open="true"] { display: grid; }
  .hero-inner { grid-template-columns: 1fr; min-height: 720px; }
  .audit-card { display: none; }
  .service-strip-inner { grid-template-columns: repeat(2, 1fr); }
  .service-strip a:nth-child(2) { border-right: 0; }
  .service-strip a:nth-child(-n+2) { border-bottom: 1px solid var(--line); }
  .section-head.split, .definition, .contact-panel, .content-grid, .hospitality-panel { grid-template-columns: 1fr; }
  .problem-grid, .case-grid { grid-template-columns: 1fr; }
  .journey, .process { grid-template-columns: repeat(2, 1fr); }
  .side-card { position: static; }
  .footer-grid { grid-template-columns: 1fr 1fr; }
  .footer-grid > :first-child { grid-column: 1 / -1; }
}

@media (max-width: 620px) {
  .hero { min-height: 700px; }
  .hero::before { background: linear-gradient(90deg, rgba(4,15,30,.98), rgba(4,15,30,.78)), url('/assets/negocio-local-visible.webp') 63% center / cover no-repeat; }
  .hero-inner { min-height: 700px; padding-top: 4.5rem; }
  .hero h1 { font-size: clamp(2.55rem, 13vw, 4.2rem); }
  .hero-actions .button { width: 100%; }
  .service-strip { margin-top: -20px; }
  .service-strip-inner, .services-grid, .journey, .process, .feature-list, .lead-form, .footer-grid, .hospitality-stats, .case-metrics { grid-template-columns: 1fr; }
  .service-strip a { border-right: 0; border-bottom: 1px solid var(--line); }
  .service-strip a:last-child { border-bottom: 0; }
  .field.full, .consent, .lead-form .button, .form-status { grid-column: 1; }
  .contact-panel { padding: 1.1rem; }
  .footer-grid > :first-child { grid-column: auto; }
  .footer-bottom { flex-direction: column; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition: none !important; }
}